ReThinkingWorks Blog

The Blue Economy, in a conversation.
Did you know you can ask MarIA about what’s happening in the Baixada Santista region?
She doesn’t generate generic AI answers. Everything she shares comes from curated data—including conversations, podcasts, presentations, and news previously shared within the Blue Santos community. It’s local knowledge designed around the region’s nine municipalities and the well-being of the people who live there.
Think of it as a Blue Observatory for the Baixada Santista: every post, event, and conversation you participate in becomes part of this knowledge base.
Try it here and let me know what you think!
https://lnkd.in/dX7AVtBt

Se você atua, representa uma organização ou vive na Baixada Santista e deseja conhecer melhor o futuro da região e as oportunidades capazes de gerar resultados econômicos e impacto social, converse com o Co-Pilot Blue Santos! Com dados regionais, informações curadas por especialistas e conteúdos em constante evolução, ele está pronto para responder às suas perguntas.
Acesse: https://lnkd.in/dYRrVwfh

Strategic Blueprinting methodology, an AI-enabled approach for designing or updating the 2027 Strategic Plan. It combines the organization’s current performance and internal data with curated market intelligence to identify execution gaps, align priorities, define measurable objectives and KPIs, and connect corporate goals with business units and support functions—creating a clear, integrated, and actionable roadmap for strategy execution. Explore the Strategic Blueprinting methodology.
https://lnkd.in/d8NHtMAd

Celebrating two years of the Blue Santos Program means celebrating collaboration, knowledge, innovation, and a shared commitment to a more sustainable future. This video brings together voices and perspectives that reflect the journey we have built so far—connecting people, institutions, and initiatives around the potential of the blue economy, the Port of Santos, our city, and our ocean. More than looking back, it is an invitation to keep moving forward together, transforming ideas into action and opportunities into lasting impact.
Learn more about Blue Santos at https://lnkd.in/dPZn7FiS
All enabled by Blue RethinkingWorks

We are celebrating Blue Santos’ second anniversary — a platform that promotes, supports, participates in, and integrates programs focused on well-being and sustainable development for communities throughout the Baixada Santista region, with the Blue Economy as a driving force for transformation.
This journey of growth and impact, made possible with the important support of AEAS, RethinkingWorks, and a wide range of partners, represents only the beginning of an even more promising path ahead.
In the years to come, Blue Santos aims to expand its reach through collaborative and exponential growth, connecting people, organizations, and initiatives to generate increasingly meaningful and lasting benefits for society as a whole.
Come learn more about Blue Santos: https://lnkd.in/d8kX2jbn

A RethinkingWorks marcou presença no Blue Room
O evento deu início oficial à Jornada de Transformação Azul da Baixada Santista — um movimento construído em parceria com a AEAS e o Grupo Tribuna, e que a RethinkingWorks apoia desde o primeiro momento.
Mathias Mangels, presidente da RethinkingWorks, e Gerson Moacir Secomandi, vice-presidente, subiram ao palco para compartilhar visões sobre o papel da economia azul no desenvolvimento da região — reforçando o compromisso da empresa com projetos que unem inovação, sustentabilidade e transformação territorial.
Essa é só a primeira etapa. A jornada segue, com novos encontros pela frente!
📸Fotos : Grupo Tribuna




